Gobi Goes Everywhere

Second-Generation Chipset Launches, Sony Adds Gobi to its VAIO Laptops

Qualcomm's Gobi Embedded 3G Module Enables Notebooks With Location-Based Services From Top Software Providers

Sony to Embed Select Notebooks With Qualcomm’s Gobi Technology

Qualcomm Promises One Wireless Card to Rule Them All

Qualcomm Introduces Second-Generation Embedded Gobi Module for Mobile Internet Access

Gobi Wins Laptop Magazine Award

CES '09 Qualcomm Could Shine at CES

Popular Science Recognizes Gobi

Gartner Symposium/ITxpo 2008^®
Deploying WWAN for Enterprise: How Gobi™ Multimode Technology Changes Everything

Panasonic and Qualcomm Team Up to Offer Gobi On All New Toughbook Notebooks

AT&T Certifies Qualcomm's Gobi Global Mobile Internet Technology For Use On the AT&T Network

Gartner: 3G laptops future must-have for business

May 30, 2008 — FierceWireless.com : By Lynnette Luna  
Laptops embedded with 3G are likely to become a must-have for the business world starting next year because new technologies and better pricing plans are making them more attractive, says research group Gartner. The firm said the high cost of hardware and expensive monthly charges have so far kept the enterprise from investing in 3G-enabled laptops, but that should begin changing at the end of this year, said Ken Dulaney, vice president with Gartner.

"Our standing recommendation against embedding wireless WAN (WWAN) cards in notebooks--except for applications with a clear return-on-investment justification--has been based on lack of global coverage, high costs and poor asset protection," Dulaney said. "However, new technologies and pricing due by the end of 2008 have the potential to eliminate the problems of embedded, wireless 3G notebook purchases."

Gartner says the advent of new chipsets that combine multiple technologies and frequency bands to offer better coverage would make 3G laptops a good proposition for the moderate to extensive traveler in 2009. In addition, 3G operators are beginning to see the value in moving beyond the standard two-year contracts to include daily and monthly rates, much like WiFi providers offer today. Operators are also considering plans for allowing international travelers to use local rates on a pay-per-day basis, Gartner said.

For more about the Gartner's views on 3G-enabled laptops:
- check out this TechWorld article

Fully arming the road warrior: embedded broadband technology and service is nearly here

May 30, 2008 — TELECOMTV : By Ian Scales
One way to understand the difference in approach exhibited by the IT and telecom worlds when it comes to 'wide area' data services is via the old 'top down' v. 'bottom up' formulation (Ohh matron!).

The telecom world tends to start at the top, define the service, build the network, specify the handsets and then roll out a finished product. An IT/Internet approach tends (just tends) to assemble technical capabilities - each one usable and valuable in its own right - and keeps refining and extending them until suddenly, someone works out how to plug them all together to create a compelling new service.

What we might call the IT side of the broadband data access business is on the cusp of that happy moment when several elements seem to have developed to the point where something bigger than the sum of its parts can be concocted.  We're talking coherent laptop roadwarrioring (waring?) here.

To now, as we all know, getting broadband access via your laptop while in foreign parts is one of those IT plug-and-swear affairs - all dangling dongles and unique set-up routines, often involving going down to fill in a form at the front desk of a hotel to get WiFi and then, having your time run out and going back again to fill out another form - you know the sort of thing. Coherent and transparent it ain't.

Eventually it must end. Eventually it all becomes transparent, just like roaming with a cellphone. Instead of having to get out your data dongle, you should be able to mouse up a connection from your screen because the radio technology is embedded in the computer. And instead of all sorts of dialogue screens and credit card number entering, the system should find your global service provider (via either 3G orWiMax or WiFi - whichever the best/cheapest) and voila (as they used to say down in the hotel front desk) you have access.

Well, the experts say we're about to get there. A recent report from Gartner says the elements are in place for one or more service providers to take the thing by the scruff of the neck and give us the services we all deserve - at an affordable cost of course.

Up to now, says Gartner, it's been difficult for enterprises to justify including embedded wireless broadband in their desktop computer purchases.

Not only were the up-front capital costs too high, but the monthly service pricing was too high and too inflexible as well. 

It now senses a change. New embedded technologies  -  such as Qualcomm's GOBI - work a treat and are being included in new laptops and notebooks without huge cost implications. At the same time 3G broadband (even HSPA) is becoming available on a global basis.  In fact, Gartner thinks that 3G is about to get the jump on WiFi from a cost, performance and convenience perspective as well.

As Gartner says, historically, embedded WWANs have been tied to specific technologies and service providers, meaning that users could not just swap cards out when they moved to an area not covered by a certain carrier. Ongoing service costs at an average estimate of $600 a year were difficult to justify, and roaming charges could drive costs even higher. Additionally, the tremendous churn in WWAN technologies and frequencies could make a WWAN card obsolete within two years inside a notebook with a three-year expected life.

By next year, however, the research firm predicts (with some inside knowledge methinks) that services are going to become a lot more attractive.

"Carriers are beginning to recognize the value of going beyond two-year contracts to include daily and monthly rates, as well as programs for letting international travelers use local rates on pay-per-day plans," says the report.

Corporates have shunned wireless broadband services because of lock-in worries - that will be less of a concern by 2009 too. "With the newchipsets supporting an array of wireless frequencies and technologies, movement among carriers is limited by the contract terms negotiated by the buyer. This means that buyers no longer have to be locked into one carrier during the life of the notebook, which was the case in the past." 

Where do we sign up?

Qualcomm's Gobi: An Antidote (Not a Cure-All) for Cellular Modem Value Chain Ills, Says ABI Research

NEW YORK, New York  —  April 17, 2008 — With the spread of 3G cellular networks, connected notebooks with built-in cellular modems have not met early adoption forecasts. Part of the issue has been high broadband data pricing but that does not explain why business customers, who make up the initial target market, have not been more receptive to the convenience of embedded connectivity on mobile broadband wide area networks.

Much of the resistance to purchasing notebooks with embedded connectivity can be mitigated by connectivity that is agnostic to the underlying network protocols. Qualcomm has solved this problem with Gobi, a multi-band GSM and CDMA chipset for use in cellular modems. In a new Research Brief, ABI Research principal analysts Dan Shey and Phil Solis highlight the value of Gobi to the mobile value chain and analyze the implications.

According to Shey, "Gobi is giving the embedded notebook market the shot in the arm it needs to continue on a double-digit growth path and capture a greater share of the 100+ million notebook shipments through 2013."

Gobi promises customers choice in connecting to either GSM or CDMA networks anywhere in the world. But Gobi isn't the only solution for broadband connectivity and will not by itself solve all the value chain problems. Operator choice may not exist if the fewer operators serving business customers influence and limit the connectivity choices provided by the notebook OEMs. Alternatives exist, such as subsidized PC Cards and USB modems. As cellular broadband prices drop, will consumers need CDMA coverage, given their mobility needs and the broad coverage available from GSM networks?

Says Solis, "Gobi is a great solution, but relationship-building and marketing will have to be important elements in Qualcomm's strategy to gain favor with suppliers and end-users."

The new ABI Research Brief, "Qualcomm's Gobi Solution" (http://www.abiresearch.com/products/research_brief/Mobile_Devices_
Market_Update/122, http://www.abiresearch.com/products/research_brief
/Business_Mobility_Research_Brief/102, or http://www.abiresearch.com
/products/research_brief/Consumer_Mobility_Research_Brief/112) examines the barriers limiting market adoption of embedded notebooks and explains how Gobi will help overcome them. It analyzes the entire value chain from suppliers to customers. Finally, the Research Brief discusses the challenges and opportunities that Gobi creates for the cellular modem vendors and competing chipset vendors. It forms part of three ABI Research Services: Mobile Devices (http://www.abiresearch.com/products/service
/Mobile_Devices_Research_Service), Business Mobility (http://www.abiresearch.com/products/service/Business_Mobility
_Research_Service), and Consumer Mobility (http://www.abiresearch.com
/products/service/Consumer_Mobility_Research_Service).

(Long URLs in this release may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.)

ABI Research is a leading market research firm focused on the impact of emerging technologies on global consumer and business markets. Utilizing a unique blend of market intelligence, primary research, and expert assessment from its worldwide team of industry analysts, ABI Research assists hundreds of clients each year with their strategic growth initiatives. For information, visit www.abiresearch.com, or call +1.516.624.2500.

Source: ABI Research

Qualcomm's Gobi Technology Gains Market Momentum in Enabling Global Mobile Broadband for Notebooks

Leading Notebook Vendors, Network Operators and Software Suppliers Continue to Drive the Gobi Global Mobile Internet Solution Community

LAS VEGAS, Nevada  —  April 1, 2008 — Computerworld : By Matt Hamblen
Qualcomm Incorporated (Nasdaq: QCOM), a leading developer and innovator of advanced wireless technologies and data solutions, today announced that the Company's Gobi™ global mobile Internet solution is gaining broad industry support with more manufacturers, network operators and software suppliers announcing products and services for the growing Gobi community this week. Leading laptop vendors will be integrating Gobi into laptop models shipping in 2008, and several network operators-including T-Mobile International, Telefonica, Verizon Wireless and Vodafone-have either completed certification or are expected to do so this month, with others expected to follow throughout the year. Meanwhile, Fortune 500 companies have voiced their support for the Gobi solution, which offers enterprises a way to untether their workforces from Wi-Fi hotspots and keep them connected to high-speed Internet with increased flexibility in choosing a cellular service provider and multi-mode roaming capabilities.

"Even companies who didn't formerly consider themselves to have a global footprint are increasingly finding that having a mobile workforce is a necessity to staying competitive," said Carrie MacGillivray, senior research analyst at IDC. "Wi-Fi hotspots lack ubiquitous coverage for the mobile worker and make it difficult for many organizations to keep employees connected while traveling. Multi-mode cellular data access embedded in laptops offers increased flexibility and efficiency for mobile workers."

The embedded Gobi solution enables laptop computers and sub-notebooks to deliver global high-speed connectivity to users via both EV-DO and WCDMA/UMTS 3G cellular networks. With a Gobi-powered laptop, enterprise users will benefit from the worldwide high-speed data capabilities of cellular broadband networks, while IT managers can streamline their operations by leveraging a single hardware and software solution for all their nationwide and global branch office locations.

"Most enterprise and small business customers have been waiting for a solution like Gobi to make built-in 3G a standard feature in their notebook RFQs," said Robert Garry, director of sales at Ingram Micro. "Gobi solves this problem by providing a single worldwide mobile broadband solution for each notebook model. It also provides Ingram resellers with the carrier flexibility, international roaming and future-proof roadmap that they have been looking for to make notebook and sub-notebook built-in mobile broadband mainstream with their customers. We believe that Gobi has initiated the start of a mass market for built-in mobile broadband because it has removed the risks that IT managers had with single-mode 3G."

"For enterprise users, the need for secure and widely available access to the Internet has become more essential than ever - a need that Gobi addresses with flexibility and efficiency," said Greg Raleigh, vice president of wireless connectivity for Qualcomm. "Built-in Gobi laptops and sub-notebooks will offer business IT managers and end users the advantages of flexible service options with enterprise-class security, GPS capability and a growing list of Gobi-compatible mobility software. The Gobi ecosystem provides IT managers with a reliable solution that addresses their global mobile broadband needs."

The growing list of mobility software developers and enterprise security software developers who will be offering Gobi-compatible products now includes Smith Micro Software Inc., Birdstep Technology ASA, Diginext B.V., Stonestreet One Inc., and Absolute Software.

Qualcomm Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., Qualcomm is included in the S&P 500 Index and is a 2007 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.

Except for the historical information contained herein, this news release contains forward-looking statements that are subject to risks and uncertainties, including the Company's ability to design and have manufactured sufficient quantity of product, customer and vendor response to the Gobi mobile Internet solution, change in economic conditions of the various markets the Company serves, as well as the other risks detailed from time to time in the Company's SEC reports, including the report on Form 10-K for the year ended September 30, 2007, and most recent Form 10-Q.

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Qualcomm is a registered trademark of Qualcomm Incorporated. Gobi is a trademark of Qualcomm Incorporated. All other trademarks are the property of their respective owners.

Qualcomm Contacts:
Emily Kilpatrick, Corporate Communications
Phone: 1-858-845-5959
Email: corpcomm@qualcomm.com

John Gilbert, Investor Relations
Phone: 1-858-658-4813
Email: ir@qualcomm.com

Kira Lee Golin, Qualcomm CDMA Technologies
Phone: 1-858-845-7571
Email: qctpublicrelations@qualcomm.com

Next-Generation Dell Laptops Take Connectivity Global

New GOBI™ mobile broadband technology from Qualcomm allows Customers to Connect to Multiple 3G Networks

ROUND ROCK, Texas  —  April 1, 2008 — World travelers can stay connected globally with Dell’s next-generation laptops that will support mobile broadband on multiple cellular networks.

U.S.-based travelers who connect their laptops via EV-DO carrier networks (like Verizon Wireless or Sprint), will be able to connect via HSPA carrier networks (like Vodafone), a wireless standard commonly found in Europe. Today customers who wish to connect to both types of networks must use two different mobile broadband cards.

Dell’s next-generation laptops, available later this year, will support a single-card 3G network connection through Qualcomm’s Gobi™ solution. The software-configurable technology enables high-speed data connectivity on both UMTS and CDMA networks, and allows users to switch between network carriers. The built-in Gobi solution will be offered across Latitude, Dell Precision, and consumer laptops.

“Dell will continue to deliver on the promise of global computing with the addition of Qualcomm’s Gobi technology,” said Ken Bond, director of wireless product management at Dell. “Customers are demanding more freedom to compute the way they want, where they want, which is why Dell today offers such a wide selection of mobile-broadband ready laptops.”

“The Gobi solution enables enterprise users and consumers with the freedom of being untethered from Wi-Fi hotspots and connecting to the Internet using ‘almost anywhere’ cellular broadband connectivity,” said Greg Raleigh, vice president of product management for Qualcomm CDMA Technologies. “We are pleased that Dell will be leveraging the flexibility and efficiency Gobi provides to meet the growing needs of mobile data users.”

About Dell

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services they trust and value. Uniquely enabled by its direct business model, Dell is a leading global systems and services company and No. 34 on the Fortune 500. For more information, visit www.dell.com, or to communicate directly with Dell via a variety of online channels, go to www.dell.com/conversations. To get Dell news direct, visit www.dell.com/RSS.

Qualcomm's new Gobi: A WiMax and Wi-Fi killer?

LAS VEGAS, Nevada  —  April 1, 2008 — Computerworld : By Matt Hamblen

Qualcomm Inc.'s Gobi, an embedded laptop module allowing for wide-area wireless connectivity, is poised to upset the apple cart, offering alternatives to Wi-Fi and even emerging WiMax.

The next-generation Gobi module will be selling in Dell laptops, and possibly those from other manufacturers, later this year. New capabilities will support multiple cellular networks for the first time, Dell Inc. and Qualcomm officials announced today.

Embedded laptop wide-area wireless chips have been criticized In current configurations by Gartner Inc. analysts and others, who noted that their technology required sticking with one carrier or technology for the life of a laptop. Many IT managers may want to change carriers before a laptop's full life is realized at three years or more.

Gartner's current advice is not to use existing embedded modules, but the advice could change with the advent of the new Gobi later this year, according to Ken Dulaney, an analyst at the firm. The new Gobi is "a tremendous chip in terms of its versatility and ability to be a stable asset in a laptop lasting for three years or so," he said.

Dell said it would provide the built-in Gobi in Latitude, Dell Precision and other consumer laptops later this year. In one example, Dell said U.S.-based travelers who connect their laptops via EV-DO carriers such as Verizon Wireless and Sprint Nextel Corp. will be able to use the new Gobi to connect in Europe via HSPA carrier networks such as Vodafone. Today, customers wanting to connect to both types of networks must use two different mobile broadband cards, Dell said.

The new Gobi technology is software-configurable, and allows a user to switch between network carriers. Dulaney said Gartner has recommended separate laptop cards instead of embedded technology to aid users who wish to swap them out.

At CTIA Wireless 2008, T-Mobile International also said it has certified the new Gobi technology to "free notebook users to connect via leading 3G networks virtually anywhere."

Greg Raleigh, vice president of product management for Qualcomm CDMA technologies, said that he expects more laptop makers and carriers to endorse the new Gobi approach in coming months.

With Gobi, users can be untethered from Wi-Fi hot spots, Raleigh said.

Dulaney predicted that carriers would begin offering new wide-area wireless data pricing plans so that users pay as they go, much as they do for Wi-Fi. "It may be the end of the year before we see all these offers in concrete," he said.

Gobi could be a real concern for WiMax developers who are also offering high-speed wireless access to mobile users, Dulaney added.

"In part, this technology's being built to defeat WiMax, but really they are trying to include WAN wireless in the same category as Wi-Fi," he said.

And service providers might not be the only ones to find profit models disrupted by Gobi, notes Dulaney. Even if the new Gobi raises the price of a laptop by $100, a user traveling just twice a year for several days would pay for the cost by not having to pay hotel Wi-Fi connection fees of $10 to $14 a night.

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Qualcomm is a registered trademark of Qualcomm Incorporated. Gobi is a trademark of Qualcomm Incorporated. All other trademarks are the property of their respective owners.

Qualcomm Announces Gobi Solution Now Certified by T-Mobile International

Notebook Computers with Embedded Global Mobile Internet Solution Cleared for Activation on T-Mobile's Networks

LAS VEGAS, Nevada  —  April 1, 2008 — Qualcomm Incorporated (Nasdaq: QCOM), a leading developer and innovator of advanced wireless technologies and data solutions, today announced the Company's Gobi™ global mobile Internet solution has been certified by T-Mobile International. With the certification, notebook computers that feature the Gobi solution to deliver GPS functionality and cellular broadband connectivity on HSPA networks will be ready for final certification on T-Mobile International's networks. The Gobi solution frees notebook users to connect via leading 3G networks virtually anywhere, delivering global access to the Internet with increased flexibility and performance.

“T-Mobile International is pleased to be among the first carriers to certify the Gobi module,” said Vish Sowani, vice president of sales and strategic alliances, T-Mobile International. “Gobi's flexibility addresses many of the concerns that enterprises have had about adopting built in 3G WWAN and will enable the wireless data market for notebooks to grow even faster going forward.”

“Qualcomm's Gobi technology has raised the bar for connectivity, enabling a new level of efficiency and a next-generation connected user experience for notebook users around the world,” said Greg Raleigh, vice president of product management for Qualcomm CDMA Technologies. “We are pleased that we have reached this milestone with T-Mobile International and look forward to our close cooperation with them.”

Qualcomm's Gobi solution enables notebook manufacturers to ship Gobi-equipped notebooks in all global distribution channels, and delivers industry-leading roaming capabilities across worldwide networks. The Company's streamlined notebook certification and integration program is designed to expedite the certification process for operators around the world.

Qualcomm Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., Qualcomm is included in the S&P 500 Index and is a 2007 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.

Except for the historical information contained herein, this news release contains forward-looking statements that are subject to risks and uncertainties, including the Company's ability to successfully design and have manufactured significant quantities of Gobi chipsets on a timely and profitable basis; the extent and speed with which Gobi is deployed; the extent and speed with which Gobi achieves final certification by T-Mobile International; change in economic conditions of the various markets the Company serves; as well as the other risks detailed from time to time in the Company's SEC reports, including the report on Form 10-K for the year ended September 30, 2007, and most recent Form 10-Q.

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Qualcomm is a registered trademark of Qualcomm Incorporated. Gobi is a trademark of Qualcomm Incorporated. All other trademarks are the property of their respective owners.

Qualcomm Contacts:
Emily Kilpatrick, Corporate Communications
Phone: 1-858-845-5959
Email: corpcomm@qualcomm.com

John Gilbert, Investor Relations
Phone: 1-858-658-4813
Email: ir@qualcomm.com

Kira Lee Golin, Qualcomm CDMA Technologies
Phone: 1-858-845-7571
Email: qctpublicrelations@qualcomm.com

HP and Qualcomm to Deliver Options for Worldwide Internet Access

BARCELONA, Spain  —  February 11, 2008 — HP and Qualcomm today announced that they are working together to incorporate Qualcomm's Gobi™ global mobile Internet technology in select 2008 HP business notebooks to enable high-speed connectivity on 3G UMTS HSPA / EV-DO networks with a single wireless solution.

Gobi technology enhances HP notebook customers' choice of mobile operators and will help increase international roaming capabilities1. With a multi-mode Gobi powered HP notebook and an activated carrier service, customers benefit from multiple connection options to the latest network technologies and enhanced capabilities for increased connectivity.

“Qualcomm and HP have long been working together to improve the end-user experience,” said Mike Concannon, vice president of product management for Qualcomm CDMA Technologies. “With the integration of Gobi technology into HP notebooks, the two companies bring unparalleled connectivity to notebook users, enabling them to access the Internet without having to search for a Wi-Fi hotspot. Together the companies continue to meet market needs for mobility."

Gobi technology will be offered on a range of 2008 HP notebook products, including ultra-portable, balanced mobility and performance categories. The addition of Gobi technology allows customers to access wireless networks capabilities beyond a Wi-Fi network to stay connected on various network technologies.1

“HP continually strives to meet the demands of the mobile professional, and we see Qualcomm's Gobi technology as a growing trend for the future of notebook computing,” said Carol Hess-Nickels, Director of Business Notebook Marketing, Personal Systems Group, HP. “Incorporating the Gobi solution into our award-winning notebooks provides HP customers the confidence that their notebook will work on a variety of networks around the world and help keep them connected on the go.”

“Vodafone is committed to growing the market for 3G broadband, with particular focus on the built-in laptop sector. The Gobi platform is a significant step forward, providing greater accessibility to data services for our customers on the move,” said Oliver Mauss, Global Director of Business Marketing of Vodafone. “We are actively engaged with both Qualcomm and HP to deliver 3G broadband connectivity and expect this collaboration to further accelerate mass market adoption.”

The embedded Gobi solution includes Qualcomm's MDM1000™ chipset, associated software and API, and a reference design for a software-defined configurable data module supporting both EV-DO Rev. A and HSPA.

About HP
HP focuses on simplifying technology experiences for all of its customers - from individual consumers to the largest businesses. With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world's largest IT companies, with revenue totaling $104.3 billion for the four fiscal quarters ended Oct. 31, 2007. More information about HP (NYSE: HPQ) is available at http://www.hp.com. Note to editors: More news from HP, including links to RSS feeds, is available at www.hp.com/hpinfo/newsroom/.

About Qualcomm
Qualcomm Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., Qualcomm is included in the S&P 500 Index and is a 2007 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.

Except for the historical information contained herein, this news release contains forward-looking statements that are subject to risks and uncertainties, including the Company's ability to successfully design and have manufactured significant quantities of Gobi technology components on a timely and profitable basis, the extent and speed to which Gobi technology is integrated into HP notebooks, the extent and speed to which 3G UMTS HSPA / EV-DO networks are deployed, change in economic conditions of the various markets the Company serves, as well as the other risks detailed from time to time in the Company's SEC reports, including the report on Form 10-K for the year ended September 30, 2007, and most recent Form 10-Q.

1. Dependent on carrier. Wireless use requires separately purchased service contract. Check with service provider for coverage and availability in your area.

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Qualcomm is a registered trademark of Qualcomm Incorporated. Gobi and MDM1000 are trademarks of Qualcomm Incorporated. All other trademarks are the property of their respective owners.

Qualcomm Demonstrates Mobile Broadband, Mobile TV and Mobile Commerce Solutions for Global Consumers at Mobile World Congress 2008

BARCELONA, Spain  —  February 11, 2008 — Qualcomm Incorporated (Nasdaq: QCOM), a leading developer and innovator of advanced wireless technologies and data solutions, today announced that during Mobile World Congress 2008 (Booth B53, Hall 8) in Barcelona, Spain, Feb. 11-14, it will showcase some of the most advanced personal mobile devices and services that are changing the way people live and work. The demonstrations will include broadcast technologies such as Universal Broadcast Modem (UBM), Multimedia Broadcast Multicast Services (MBMS), Gobi™ global mobile Internet and GPS solutions, HSPA roadmap, mobile consumer wallet solutions, direct-to-consumer offerings for brands and affinities, and live demonstrations of the MediaFLO™ mobile broadcast platform. This year also marks the tenth anniversary of Qualcomm's operational presence in Europe, which began with the 1998 opening of its office in Sophia Antipolis, France and has grown to include 15 offices spanning more than a dozen countries across the region.

“Qualcomm is committed to serving the diverse needs of its European partners, and this is reflected in both our expanded presence and in our groundbreaking products based on the UMTS/HSPA and LTE roadmaps,” said Jeff Jacobs, chief marketing officer for Qualcomm. “Around the world, Qualcomm is proving that there is more to wireless, and we are helping to redefine the way people interact with their world by creating solutions that are more personal, affordable and accessible to people everywhere. We are proud to be showcasing some of Qualcomm's newest innovations at Mobile World Congress 2008.”

During Mobile World Congress 2008, Qualcomm and its partners will be conducting a number of live demonstrations, including:

• MediaFLO Technologies' 8 MHz mobile broadcast platform, featuring 30 channels comprised of a mix of international TV programming; radio; IP datacasting applications for sports, news and weather; Clipcasting™ media and interactive services
• Two handset prototypes that highlight the multi-mode capabilities of Qualcomm's Universal Broadcast Modem™ (UBM™) solution by streaming content over FLO™ and DVB-H networks
• A test handset with dual-mic technology that demonstrates Qualcomm's Fluence™ noise cancellation solution
• The Gobi global mobile Internet demonstration and a display showcasing designs from leading notebook manufacturers, including HP, Lenovo and Panasonic Computer Solutions Company
• Qualcomm's open software strategy with test equipment running the Android platform, as well as handsets running a future version of Windows Mobile
• Qualcomm's integrated gpsOne® solution on commercially available handsets with navigation, mapping and gpsOneXTRA Assistance™ technology applications
• HSPA Evolved (HSPA+) demonstration showcasing the multi-carrier HSPA feature, which doubles data rates throughout the cell
• Optimized OFDMA technology demonstration of concurrent high-speed data, VoIP and multimedia services
• Mobile consumer wallet solutions demonstration
• BrandXtend™ off-portal content discovery and distribution demonstration
• Best-in-class gaming demonstrations
• mirasol™ Display technology demonstrated on the newly announced design from Hisense - the C108 Handset - as well as on Audiovox's commercially available Acoustic Research Bluetooth Stereo Headset and Korea Telecom's SHOW Monitoring Device. Additional proof of concept color and bichrome statics also will be available
• High-quality VoIP over HSPA, which can triple voice capacity over Release 99 while maintaining equal or better quality, being demonstrated in Huawei's booth (Booth A115, Hall 8)
• The HSPA Experience Zone, located in Booth C37, Hall 2, will demonstrate strong ecosystem support through HSPA applications and devices

Qualcomm executives also will discuss wireless industry trends during the following speakerships:

• Steve Mollenkopf, senior vice president of Qualcomm CDMA Technologies, will speak at the HSPA Evolution Seminar on Monday, Feb. 11, from 11 a.m.-1:30 p.m. in Hall 5, Level 3, Office 6
• Dr. Paul E. Jacobs, CEO of Qualcomm, will speak at the keynote session on Ubiquitous Networks on Tuesday, Feb. 12, from 2:15-3:45 p.m. in Hall 5, Level 3, Room 7
• Greg Raleigh, vice president of Qualcomm CDMA Technologies, will speak at the Wireless Broadband Solutions session on Wednesday, Feb. 13, from 9 a.m.-12 p.m. in Hall 2, Office A

Qualcomm Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., Qualcomm is included in the S&P 500 Index and is a 2007 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.

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Qualcomm and gpsOne are registered trademarks of Qualcomm Incorporated. BrandXtend, Clipcasting, FLO, Fluence, Gobi, gpsOneXTRA Assistance, MediaFLO, Universal Broadcast Modem, UBM are trademarks of Qualcomm Incorporated. mirasol is a trademark of Qualcomm MEMS Technologies, Inc. All other trademarks are the property of their respective owners